PurePaw™
PurePaw™
You shouldn’t have to apologise for loving your cat.
- Vet-Approved
- Lab-Tested
- Fragrance-Free
- 30-Day Guarantee
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"We have 2 senior cats, and ever since switching to PurePaw™, our home smells completely fresh again. No more sharp ammonia odor or endless cleaning, they breathe easier, and we can finally relax knowing the air is actually clean."
30-Day Money Back Guarantee
30-Day Money Back Guarantee
Try PurePaw™ for 30 days.
If your home isn’t noticeably fresher within 30 days, we’ll refund your purchase in full.
Is it safe for cats if they lick or eat a piece?
Is it safe for cats if they lick or eat a piece?
Yes, completely.
If your cat happens to lick or swallow a small piece, it will pass safely through their system without causing harm. These materials don’t dissolve, release toxins, or react inside the body.
That said, as with any litter, PurePaw™ is not meant to be consumed, if your cat persistently tries to eat litter, it may indicate nutrient deficiency or curiosity common in kittens. In that case, consult your vet.
How to Use PurePaw™
How to Use PurePaw™
Pour
Fill your clean litter tray with PurePaw™ to a depth of about 4–5 cm.
No mixing or additives required.
Scoop (As Needed)
Remove solid waste daily to maintain surface freshness.
The dual-mineral system keeps ammonia locked at the source, so there’s no need for full tray changes every few days.
Replace
Watch the silica crystals:
When the orange granules turn green, they’ve reached full moisture capacity.
That’s your visual signal to replace the litter.
PurePaw™
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Our customers Always Satisfied!
Based on 350 reviews
“I didn’t believe a litter could change the air until this.”
“We used to dread walking into the laundry room. Within 24 hours of switching to PurePaw™, the smell was gone. It’s not perfume, it’s just clean air. My husband actually noticed first!”
“Worth every penny, I use half as much now.”
“I thought it was pricey at first, but it lasts way longer than my old litter. One bag goes nearly three weeks for two cats. So yeah, I’m saving money and not gagging every morning.”
“No more sneezing or dusty mess.”
“I was constantly sneezing whenever I cleaned the box. This stuff is zero-dust. The air feels fresher and my allergies are finally under control again.”
“Even my vet was impressed.”
“We brought a sample to our vet just to check, she said the mineral blend is totally safe and actually helps neutralize ammonia. I trust PurePaw™ more than anything we’ve tried.”
“No more anxious pacing after litter time.”
“My cat used to get restless after using the box, tail flicking, pacing, meowing. Since switching, she’s calmer. I think the smell was stressing her. Now she goes and walks away relaxed.”
“Finally something that doesn’t stink up the apartment.”
“We live in a 600-sq-ft studio. You’d never guess there’s a litter box in here now. It’s like the air purifier and litter teamed up.”
All You Need To Know
How often should I replace the litter?
How often should I replace the litter?
PurePaw™ lasts up to 4 weeks per cat. You’ll know it’s time when the orange silica granules turn light green, indicating full absorption.
Is it safe if my cat licks or eats a piece?
Is it safe if my cat licks or eats a piece?
Yes. PurePaw™ uses veterinary-grade, non-toxic minerals, completely safe if accidentally ingested in small amounts.
Does it actually remove odor or just cover it?
Does it actually remove odor or just cover it?
Unlike scented litters, PurePaw™ blocks ammonia at the molecular level using dual-mineral chemistry, it prevents odor before it forms.
Is it compatible with covered or automatic litter boxes?
Is it compatible with covered or automatic litter boxes?
Absolutely. PurePaw™ works in open, closed, and self-cleaning boxes. It keeps air inside enclosed boxes noticeably fresher.
How do I know when to replace it?
How do I know when to replace it?
When the orange silica beads fade to green, it means moisture saturation is reached. Just pour in fresh litter, no clumps, no mess.
What if I’m not satisfied?
What if I’m not satisfied?
You’re covered by our 30-Day Clean-Air Guarantee. If you don’t feel the difference in odor or air freshness, we’ll refund you, no forms, no fuss.